Exploring the selected local market view

The Selected local market view in Sloc Local gives you a detailed, interactive breakdown of a specific local market within your analysis. From here, you can explore which sites are included in the catchment, inspect exact routes, and better understand which factors drive the results.

Search and switch between markets

At the top of the view, you can:

Search for a local market by name
Click through individual markets using the dropdown or arrows to navigate between them
Interactive map view

The map shows all sites included in the selected local market, based on your catchment definition.

Key features:

  • Each included site is shown as a coloured marker based on fascia

  • Click any site to see full details, including:

    • Fascia

    • Exact travel distance from the centroid Party store

    • The actual route taken to calculate that distance (shown on the map)

“Show nearby” feature

Click the “Show nearby” button to:

  • Reveal sites that fall just outside the catchment area

  • These are shown as smaller coloured dots with outline to differentiate from the sites within the catchment area

  • You can click on them to reveal the route and exact distances from the centroid Party store

Helps you investigate:

  • Why certain sites were not included by showing the distance

  • How sensitive results are to small changes in catchment area size or shape

In the example below, the catchment size is set to be 10mins drive-time. The highlighted nearby site was excluded due to the fact that it is a 10.9min drive time from the Party centroid.

Important note on isochrones

If your scenario uses a travel-time (isochrone) catchment:

  • The blue shaded catchment area is shown for visual reference

  • This is for illustrative purposes only, and is not used directly in concentration calculations - which are based off distance matrices between sites and the Party centroid for heightened accuracy.

Sloc Local uses precise routing calculations between sites and the centroid - the visual shape of the isochrone is just to aid understanding.